My Charlotte Life

All about you and Charlotte.

My Charlotte Life represents the branding of a Charlotte-based realtor with deep knowledge of the homebuying process and an intimate understanding of the local area. The challenge was to create a brand identity that resonated with the realtor's expertise and the vibrant life of Charlotte.

The solution involved incorporating the iconic crown associated with Charlotte into the brand's visual identity. This emblem was given a whimsical, urban twist to reflect the lively and enriching experience of life in Charlotte. By blending this distinctive symbol with a playful and dynamic approach, the brand effectively conveyed its deep connection to the city and its commitment to enhancing the customer’s local living experience.

www.mycharlottelife.com