Wilder in Orinda, California
Live a Beautiful Life.
Wilder is a standout masterplanned community nestled in the scenic rolling hills of Orinda, California. This exceptional neighborhood blends the tranquility of countryside living with convenient access to San Francisco, offering a luxury lifestyle in a resort-like setting.
The brand identity was crafted to enhance the community's appeal by emphasizing its unique features. By showcasing the expansive, rocky terrain and lush surroundings, the brand captures the essence of a luxurious, open-air lifestyle. The inclusion of nearby sports fields, retail, dining options, iconic destinations, and walking trails further accentuates the community's charm and desirability. This approach reinforces Wilder as an extraordinary place where residents can immerse themselves in natural beauty while enjoying modern comforts.
Role: Creative Direction, Brand Vision, Brand Design, Collateral, Website Design, Email Design
Client: Brooksstreet
Agency: BRIDGE